Blog Post URL Structure: 7 Tips for Better Rankings
3 min read
Seven actionable tips for blog post URLs:
- Use /blog/ prefix:
/blog/post-slug— clear content hierarchy - Include your keyword: Target keyword in the slug
- Skip dates: No
/2026/05/in URLs - Remove stop words: "a", "the", "and", "of", "in"
- Keep it short: 3-5 words max
- Lowercase + hyphens: Never underscores or mixed case
- Set before publishing: Changing later means redirect management