Subdomain vs Subdirectory: Which Is Better for SEO?
4 min read
The subdomain vs subdirectory debate is one of the oldest in SEO. The consensus: subdirectories are better for most sites.
Why Subdirectories Win
- Inherit domain authority from the main site
- Consolidate link equity under one domain
- Simpler analytics and tracking
- Easier to manage technically
When Subdomains Make Sense
- Completely different applications (app.example.com)
- Different tech stacks needing separate hosting
- Enterprise organizations with separate teams
Use URL slug generator for clean subdirectory URLs.